Product Title Counter

Fit marketplace limits.

Loading tool…

About Product Title Counter

The Product Title Counter checks a product title against the character limits of the biggest online marketplaces at once. As you type, it shows a live character count for Amazon (200), eBay (80), Etsy (140), and Shopify/Google Shopping (150), with a clear over or under indicator and remaining characters for each, plus a running word count.

It is a fast way to write one title that fits everywhere you sell without getting cut off in search results. The tool is completely free, requires no sign-up, and runs entirely in your browser, so nothing you type is ever uploaded or stored.

Frequently asked questions

Is the Product Title Counter free to use?
Yes, it is completely free with no sign-up, account, or limits. You can check as many product titles as you like.
Is my product title uploaded or stored anywhere?
No. The counter runs entirely in your browser using JavaScript. Your title is never sent to a server, saved, or shared, so it stays completely private.
What are the character limits for each marketplace?
The common public title caps are Amazon 200, eBay 80, Etsy 140, and Shopify / Google Shopping 150 characters. Some Amazon categories allow fewer than 200, so treat that number as an upper bound.
How are characters counted?
Every character counts toward the limit, including spaces, numbers, punctuation, and symbols. Emoji and accented letters are counted correctly as single characters, matching how each marketplace measures your title.
Why do marketplace title limits matter for SEO?
Search results and product listings truncate titles that run past the limit, cutting off keywords and details shoppers need. Keeping within each limit ensures your most important words stay visible and clickable.
Can I check one title for several marketplaces at the same time?
Yes. Type your title once and the tool instantly shows whether it fits Amazon, eBay, Etsy, and Shopify/Google side by side, so you can craft a single title that works across every channel.